Hokey Pokey Ice-creams opens flagship café in Indore

Offers 50 percent discount to all customers on September 6

 

Indore, Drums Foods International’s venture, Hokey Pokey Ice-creams, today, opened their flagship café in the city of Indore. The café will not only serve their signature Cold Stone Creations, but also a wide range of hot coffees, thick shakes, sandwiches, snacks and a range of other baked products.    

 

Hokey Pokey is a premium ice cream brand in the QSR (Quick Service Restaurant) and catering space. Company outlets offer a unique interactive experience by mixing super premium ice creams with a wide variety of toppings (mix-ins) on a frozen cold stone. All of this in a live kitchen counter format allowing you to “Create Your Own” ice cream dessert. A combination of high fat and low air content define Hokey Pokey’s products as super premium ice cream.

Located near Ransati gate, the 1000 square feet café was opened today jointly by Madhya Pradesh Cabinet Minister Shree Kailash Vijayvargiya and Shree Rohan Mirchandani, Co-Founder and CEO of Hokey Pokey Ice-creams.

 

Speaking on the occasion of the launch, Mr. Mirchandani said, “Cities like Indore were always a high priority in the plan for the Hokey Pokey brand right since our inception. Our research shows that the demand for premium ice-cream and the uniquely interactive experience that Hokey Pokey offers is something Indian consumers really do enjoy and appreciate. We are delighted to announce this new store, and hopefully have many more  following soon.”

 

A day after the launch which is the 6th of September, 2013, the Hokey Pokey café will offer an excellent 50% off on all their ice cream creations in celebration of the new store opening

 

 

For more information, please contact:

Atul Malikram

[email protected]