Dekho, Khelo, Bano Lakhpati watching Star Gold this Summer

~Star Gold is back with its annual Twenty20 contest- an opportunity to become a lakhpati while enjoying blockbuster movies 11th March onwards~

 Mumbai: The ‘Home of Bollywood Blockbusters’— Star Gold, is back with a chance for its viewers to become lakhpatis everyday with its annual property- Twenty20 Contest. Viewers can become lakhpatis by watching their favorite Blockbusters on the channel from 11th March to 5th April, Mon-Fri, 9pm.

All viewers have to do is to answer six simple questions through mobile SMS and who knows who gets lucky this time. The contest questions which will be flashed during the movie everyday for 20 days giving a chance to one lucky viewer to win Rs. 1 lakh.

Star Gold yet again gears up to enthrall its viewers with Blockbuster movies like Singham, Housefull 2, Son of Sardar this year. One of the lucky winners of the contest last year, Hiten Kumar, a worker at a farming company in Gujarat said, “I was glad to be chosen as one of the lucky winners of the Twenty20 contest. One lakh was really a life changing amount for me. I eagerly look forward to participate in the contest this year too.”

“My family was going through a lot of financial hardships. The winning amount helped us clear all our debts. I’m really thankful to Star Gold for its unique initiative”, added Christian Philip another winner from Mumbai.

Overwhelmed Surinder Singh from Noida said, “I’m a movie buff but I never thought that my obsession for movies could make me a lakhpati. I truly appreciate Star Gold’s initiative for making our movie watching experience rewarding. I can’t wait for the contest to begin this year.”

Gurnam Singh from Rajasthan asserted, “The anxiety for this year’s contest has already begun. Winning one lakh was like a dream come true. The price money helped me get better education for my kids. I’m participating in the contest this year for sure.”

 Commenting on this development, Hemal Jhaveri, Executive Vice President, Star Gold, said, “Our goal has always been to give our viewers the freedom to do what their heart feels, ‘Karo Dil Ki’. Twenty20 contest is an initiative to help our viewers fulfill their unfulfilled dreams and desires. We have received phenomenal response for the contest from our audience in the past years. With the Twenty20 contest back this year, we are aiming to provide an enjoyable as well as rewarding experience to our viewers once again."


The contest is being promoted across the Star network and through viewer engagement activities on Social Media.

Now being a Lakhpati is just six questions away. So, grab your tub of popcorn, keep your mobile phone charged and participate in Twenty20 Contest only on Star GOLD.





For further information, please contact:

Atul Malikram