Whether you are a freelance graphic designer or a full time professional in a design studio, you should possess a good portfolio so as to showcase your work and inspire the clients to avail your services. It is no doubt excellent to get a printed version of your work, however, the most effective means to find new clients is to create an online portfolio. If your work is appropriately presented, you will enjoy the scope of exhibiting your work to the world instantly. You will also be able to get enough exposure on design blogs. Looking from this perspective, it is important for the graphic designers to create their own graphic design portfolios. You can search the internet and go through a few graphic design portfolio examples to get an idea about how your portfolio should look like.
Creating graphic design portfolios is not as simple as it appears to be. A small mistake in the portfolio can damage a graphic designer’s online presence. To cite an example, suppose you have displayed the best of your works but forgot to provide you contact details in your portfolio. In this case, there are chances that the job will go to your closest competitor. Thus, it is advisable to be very cautious while creating graphic design portfolios and avoid the common mistakes.
Here are a few tips that might prove effective in improving a graphic design portfolio.
- Exhibit Different Works to Prove What you are Capable of: As a multidisciplinary designer, it is important for you to exhibit your best works in your portfolio so that the clients get a glimpse of what you are skilled at. You should not allow your prospective clients to give up on you by wrongly thinking that you do not have the skills required for his project. You do not require creating a bloated portfolio, but need to display just the best of your works.
- Create an Organized Portfolio: Make sure that the works you display are properly organized so that the clients going through your portfolio do not find it difficult to find the things they are looking for. If a client asks you to show the logo designs you have done so far, you can just link to the logo designs.
- Share a Few Case Studies: Though you can explicate your workflow in a theoretical way, you can also consider displaying a few examples of the research you have done for your works and the proposals you have made to your client. To cite an example, for a logo design, you can consider displaying a few sketches in both colored as well as black-and-white versions.
For the clients or design studios planning to recruit graphic designers, finding how a graphic designing professional works is an effective way to get an idea about whether they are interested in working with you or not.
You can check out some online portfolio sites and go through the graphic design examples featured on them to understand how your portfolio should appear.
The graphic designers planning to create their graphic design portfolios can visit our website. Check our website to find a few graphic design portfolio examples.