Celebrating Cricket and Sachin, Toshiba launches ‘SACHINAGAIN’ consumer promotion for Toshiba Cricket TV — co created with Sachin[1]

  • 11 lucky customers will get a chance to play a Cricket Match with Sachin Tendulkar[2]
  • Assured Free Gifts: Sachin Tendulkar special edition 10 gm Silver coin and 8 GB USB pen drive

New Delhi: Continuing the strong association with Sachin Tendulkar and cricket, Toshiba India today announced a special ‘SACHINAGAIN’ consumer promotion offer. Valid on Toshiba Cricket TV purchased between December 28,2013 and February 15, 2014 (or till stocks last), 11 lucky customers will get a chance to play a cricket match with Sachin Tendulkar[2]. In addition, the customer will get an assured free gift of 10gm Sachin Special Edition silver coin (worth Rs 2500) on purchase of 81cm (32), 100 cm(39) and 127 cm (50) screen sizes; and a Sachin Special Edition 8 GB pen drive  (worth Rs 1000) on purchase of every 74cm (29) Cricket Series LED TV.

Commenting on this new offer, Mr. Sanjay Warke, Country Head, Toshiba India — DS Division said, “Toshiba LED TV Cricket Series, which has been co-created by Sachin Tendulkar, has received an overwhelming response from the millions of cricket fans across India. To commemorate Sachin Tendulkar’s legendry career we want to celebrate it with the cricket enthusiasts by giving them a chance to play with the legend in person. With the ‘SACHINAGAIN’ offer, we are also offering Special Sachin Edition assured free gifts and easy financing & EMI schemes, which will make it easier for the customers to own a Toshiba Cricket TV, co-created with Sachin Tendulkar.”

Customers can purchase the Toshiba Cricket TV through attractive finance offers through EMI Finance, Bajaj Finserv and Capital First. To avail the offer, customer will have to purchase the Toshiba LED TV Cricket Series from an authorized Toshiba dealer and follow the simple redemption procedure. The company will promote the ‘SACHINAGAIN’ offer through a 360 degree marketing campaign, both offline and online including TVCs, billboards and radio.

Toshiba India has recently launched the world’s first Cricket Mode LED TV series in India that lets you ENJOY EVERY BIT in great detail. The richer colors, sharper details and crisper images delivered by Cricket Mode enhances the green of cricket field, the cracks on the cricket pitch & the fast moving cricket ball. The Cricket Mode technology, introduced in the three series — P2305, L2300 and the flagship L3300 series, elevate the sensory & viewing pleasure with the unmatched picture quality that produces life like sharp images without any motion blur and a powerful yet distortion free stadium like sound.

The new range of Toshiba Cricket TV comes with 3 year limited warranty[3]. To enhance the customer experience, the company has expanded its network of service centres to 96 cities across India with a total of 450 service centres, supported by the dedicated call centre which is operational on all 7 days between 8:00am to 10:00pm. Toshiba call centre is reachable at 1800-200-8674/ 1800-11-8674.


Notes to the editor:

[1] Offer applicable only on Toshiba LED TV Cricket Series sizes74 cm (29) and above
[2]In the state of Tamil Nadu, only assured gift offer will be applicable, the lucky draw to play with Sachin will not be applicable there (in Tamil Nadu)
3]Available on select models only

About Toshiba India Pvt. Ltd.

Toshiba India Private Limited is a 100% subsidiary of Toshiba Corporation Japan. Toshiba is a world-leading diversified manufacturer, solutions provider and marketer of advanced electronic and electrical products and systems. Toshiba Group brings innovation and imagination to a wide range of businesses: digital products, including LCD TVs, notebook PCs, retail solutions and MFPs; electronic devices, including semiconductors, storage products and materials; industrial and social infrastructure systems, including power generation systems, smart community solutions, medical systems and escalators & elevators; and home appliances. Toshiba was founded in 1875, and today operates a global network of more than 590 consolidated companies, with 206,000 employees worldwide and annual sales surpassing 5.8 trillion yen (US$61 billion). Visit Toshiba's web site at www.toshiba.co.jp/index.htm

The business operations of Toshiba India Private Limited in India encompass the following business domains:

- PC Business (Laptops)
- LCD LED TVs Business
- Home Appliances Business (refrigerators, washing machine etc.)
- Thermal & Hydro Power Plant Systems Engineering Business
- Semiconductor Business
- Multi-Functional Peripherals / Devices (copy/print/fax/scan etc.) Business
- Transmission Distribution & Industrial Systems (including railway systems / equipment) Business


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