Try using a favicon on your Internet site. A favorite icon, or favicon, will make your website easily recognizable. When they pull up their bookmarks, your memorable favicon will stand out. Create a favicon that works well with the theme and logo of your site.

If you use FileZilla as your server, use your username, domain and port to configure the menu settings. By doing this, you will be able to quickly select your settings from the main menu every time you log in. You will save a lot of valuable time by doing this.

Consider a domain auction as a source for prospective domain names. Sites such as SEDO have many domain names which have been set up already and are available to be purchased. Although it's sometimes pricey, the advantages of a relevant domain name are worth every penny.

Buy books about web design so that you can maximize your education, and become as successful as possible. Start out with selections that cover the basics, and add to your collection as you become more knowledgeable.

The majority of people are familiar with Photoshop, and for those who want to succeed with web design, they understand they must learn as much as they can about it. Dreamweaver is less well known, but is another program you should look into.

On every page, be sure that you include a tagline that is clearly visible. The taglines should be in larger, bolder text so that visitors can identify them immediately. The tagline informs of the goal of each page, and can retain or repel your readers.

If you want to host videos, read the rules of your host to make sure you can. Some servers do not have the ability to host videos. FLV files usually take up more than their fair share of space, so check before adding videos to avoid wasting your time.

If you are looking for a good domain name, but find that most are already in use, visit an auction website and shop for old domain names. There will be great domain names that were sold, abandoned, or ready for purchasing.

Distribute keywords that are relevant to your intended audience throughout your website. Web design is more than just art, it's the art of persuasion. Keep your client base in mind when designing your site. What words will your target audience relate to? You should focus on five keywords that correspond to your products and use them throughout your site.

Always take outdated information and content off of your website. If someone visits your site for up-to-date information and find that it's discussing the latest event - which happened a year ago - they're leaving. If your website looks neglected and disused, your potential customers will surely take their business elsewhere. Create a regular schedule for updating the content of your page, and weed out anything that has become irrelevant.

Using a development platform can make it easy to code your web page, but they are not necessarily reliable. What a platform does is help you paste the code onto features that you have made. It makes things simple, but it can create some bulky, messy code. To make things more error-free, working the old fashioned way, via a text editor, is the smarter approach.

Aim high and be a stickler for perfection. Since "perfect" websites don't exist, this mentality can make you expand and improve upon what you create. Whatever the intended purpose of your website, trying to get it as close to perfect as you can will improve the results of your efforts.

Make sure that your website links are current and in good working order. Good web design always keeps the user in mind, and broken links are frustrating to users. Create a schedule of checkpoints at which you can test your links.

Designing a website is an exciting opportunity to promote your business and reach your target audience. Think of designing your website as a part of your marketing campaign. Use these guidelines as soon as possible, and you will notice remarkable improvements.

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