(Free Press Release) International Business Intelligence (BI) vendor, Yellowfin, has been recognized amongst the world‘s elite BI vendors, outperforming established players and Open Source BI vendors in the latest Dresner Advisory Services Wisdom of Crowds Business Intelligence Market Study.

Austin, TX, May 30, 2011 -- The result reaffirms Yellowfin‘s reputation as a rising global BI leader, and positions it as Australia‘s foremost BI solution.

The global study ranked vendors on a five-point scale, across 32 criteria, based on: Sales experience, value, quality and usefulness of product, quality of technical support, quality and value of consulting services, and whether existing clients would recommend the vendor and its product to others.

The findings, released mid-May this year and compiled via feedback from eligible respondents (users with first-hand experience with the BI vendors and their product/services), compared 16 of the world‘s leading BI vendors and awarded Yellowfin an overall score of 4.23 out of five. Yellowfin outscored big name players including Qliktech, SAS Institute, Microstrategy, Oracle, IBM Cognos, Microsoft and SAP Business Objects along with Open Source offerings Actuate (BIRT), Pentaho and Jaspersoft.

"This fantastic user-driven feedback validates our focus to keep making Business Intelligence easy," said Yellowfin CEO, Glen Rabie. "Yellowfin was one of only three vendors that was recommended by 100 percent of survey participants we couldn‘t have received a stronger endorsement for our people, product and services."

Yellowfin received scores above both peer (´Emerging Business Intelligence Vendors‘) and overall averages for several key metrics, including:
* Sales (Product knowledge, professionalism, contractual terms, after sales follow-up)
* Product (Online training, ease of administration, overall usability, ease of installation and third party integration)
* Support (Continuity of personnel, time to resolve problems)

Yellowfin will launch the latest release of its BI solution Yellowfin 5.2: Making Business Intelligence even easier in a series of webinars, Tuesday 7 June. Register for a webinar time here:
http://www.yellowfinbi.com/YFNews-Special-webinar-invitation-Yellowfin-5-2-delivers-better-business-insights-104841

The full version of the Dresner Advisory Services Wisdom of Crowds Business Intelligence Market Study can be downloaded here:
http://www.yellowfinteam.com/downloads/Wisdom%20of%20Crowds%20BI%20Market%20Study%20Findings%202011%20-%20Yellowfin%20Edition%20-%20Copyright%20Dresner%20Advisory%20Services%202011.pdf

Press Contact:
Lachlan James
Yellowfin Communications Manager
Austin, TX
0431-835-658
[email protected]
http://www.yellowfinbi.com