Volunteer projects see hotel group giving back to local communities 

Frankfurt, 08th November, 2013: Celebrating the group’s second annual World Community Day, Worldhotels staff and hotels around the world took time out between mid-August and mid-September to participate in various volunteer projects. 

Aimed at making an active contribution towards Worldhotels’ local communities, the initiative saw staff and hotels in China, Germany, Italy, Spain, the United States and many more countries devote a full working day to helping out with their chosen social, environmental or humanitarian projects. Worldhotels introduced its World Community Day in 2012 and the initiative’s immediate success proved the significance of individual contribution for the group’s staff and hotels. 

“After last year’s great achievements, we wanted to take the World Community Day 2013 one step further and involve even more of our hotels and their staff. Almost 40 hotels joined us this year and together we spent more than 1,000 working hours lending a helping hand to our communities all around the world”, comments Robert Hornman, Worldhotels’ Managing Director. 

In Frankfurt, the group supported a local kindergarten by helping them to turn a recently acquired plot of land into a safe and enjoyable place for almost 20 children, while others engaged in gardening at the local grassland orchards, an endangered wildlife habitat. 

In Paris, Worldhotels volunteers donated blood, while staff at the Madrid office played their part in protecting the local environment and planted trees in the area surrounding Madrid together with the environmental organisation ‘Territorios Vivos’. Teams in Milan and Rome gathered to contribute their combined work force to ‘Pasqua in Siria’, an independent charity collecting goods for Bab al-Salam, a refugee camp in Syria. All of the group’s Italian hotels also took part in the World Community Day and donated one Euro for each of their guest rooms to Caritas, who offer help to Italian families affected by the country’s recession. 

The Worldhotels Benelux team joined the Worldhotel Bel Air The Hague, turning the local beach into a clean and enjoyable space by removing garbage, while staff in Stockholm teamed up with Berns Hotel and Hotel Diplomat, donating clothes to “Ny Gemenskap”, which offers help to the homeless. 

In addition to these projects, Worldhotels staff and hotels in the Asia-Pacific region and in Americas also took a day out to take part in their own local projects. The group also encouraged its social media followers to join its World Community Day and share their stories on Worldhotels’ Facebook page: facebook.com/Worldhotels AG. 

“The beauty of the World Community Day is that it makes giving back so easy and enjoyable: Staff and colleagues not only get the chance to give back to their local community, but also have the opportunity to engage with hotels and colleagues in a different environment”, explains Robert Hornman. “Next year, we hope to get more hotels and even clients to join us and take our contribution to the next level.” 

About WorldHotels: 

WorldHotels represent a collection of over 400 4-star, 5-star, luxury and boutique hotels around the world. To book or find out more, visit www.worldhotels.com . 

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