It's an industry where not only is it very easy to fake reviews and feedback from customers, it's also something that is repeatedly done. Fake customer testimonials often backed by 'photoshopped' before and after photos is something the teeth whitening industry - and the health industry in general - is all too well known for.
Breaking the mould and trying to highlight its diligence to an honest and transparent customer feedback system is Scottish teeth whitening company Naturawhite. Recently making some design changes to their website, Naturawhite pondered whether or not to add reviews to its teeth whitening website.
"We were very keen to show potential customers what those who had already had their teeth whitened with us experienced, but knew with so many companies adding fake reviews to their websites that customers would only take them with a pinch of salt. And rightly so of course, "said owner Sean Anderson.
"We wanted a way of showing that the reviews we have for Naturawhite are real and then we remembered Facebook. Our page has been growing in popularity with more and more customers leaving reviews so why not show them off?"
Those who have had their teeth whitened with Naturawhite can now leave reviews and feedback, become a fan of the company and receive updates on any future offers and promotions.
And for those who are looking for a Scottish teeth whitening company , the Facebook page provides any easy way for them to get in contact with Naturawhite, having their questions answered by Naturawhite's professional teeth whitening team.
About:
Naturawhite are a professional teeth whitening company located in Edinburgh who provide teeth whitening in Edinburgh, Glasgow, Inverness, Aberdeen, Dundee and throughout Scotland as well as English cities like Newcastle. The company is run by Sean Anderson who has worked in the health and beauty industry since leaving school.
Contact:
Sean Anderson
Naturawhite
Mitchell House
5 Mitchell Street
Edinburgh
EH6 7BD
0845 862 1318
http://naturawhite.com/