ITC Grand Chola shows solidarity with global movement to conserve energy


India, March 2013: ITC Grand Chola, the world’s largest hotel to receive the LEED Platinum certificate for their green initiatives, on Saturday, 23rd March 2013, participated in the globally observed Earth Hour and encouraged staff and guests to show solidarity for the movement.

Not new to the concept of conserving energy, the staff at ITC Grand Chola marked the Earth Hour, which was conceptualised for creating awareness on the need to take action on climate change, by switching off all non essential lights in and around the hotel and lighting up candles instead. Although it has barely been a few months since the hotel opened its doors to guests, this is the second year the luxury hotel is observing Earth Hour as staff observed the same in 2012 much before the hotel was open to guests.

Speaking on the occasion, Mr. Philippe Charraudeau, Vice President & General Manager said, “This is a very inspiring movement started by World Wide Fund for Nature (WWF) to involve people on a cause that affects all of us globally. It is overwhelming to see the kind of response this movement has received. Contributing to nature and conserving energy is a subject that is close to ITC Hotels and ITC Grand Chola who stand for and promote responsible luxury. Hence, this global movement ties in seamlessly with our core values and principles.”

The senior managers of the luxury property took the opportunity to explain to all the staff gathered in the Sangam lobby on the Grand Staircase, how this global movement has created a lot of visibility for the need of the hour in saving planet Earth and leaving behind a cleaner, greener place for the generations to come.

About ITC Grand Chola:

The recently launched ITC Grand Chola, Chennai is an ornate, palatial tribute to one of Southern India's greatest empires — the Imperial Cholas, embodies the highest standards in Indian hospitality balanced with elegant restraint in a prime property with a distinct personality. The 600-room super premium integrated luxury hotel complex is the largest hotel in India built on more than 14,870 m2 of land and is accredited as the World’s largest* LEED® Platinum Green hotel. The hotel offers
9294 m2 of banqueting and convention space with 2465 m2 of pillar-less ballroom -amongst the largest in the country, 10 food and beverage outlets and a 1781 m2 internationally acclaimed spa brand: Kaya Kalp.


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