Gili jewellery brand Announces Tie-up with Jet Airways
JetPrivlege members to earn JPMiles on every purchase of Gili jewellery
Jaipur: Gili, India’s first jewellery brand and one of the most popular in the country, has entered into a tie-up with JetPrivilege, the frequent flyer programme from Jet Airways, India’s premier international airline, that gives all JetPrivilege (JP) members certain added benefits when they purchase Gili jewellery.
Under this deal, all JP Members will earn 2 JPMiles for every Rs 100 spent on jewellery purchases at select Gili outlets across the country, effective May 15, 2013.
The new agreement between Gili India Ltd. and Jet Airways Ltd. came into place on May 25, 2013
The association is yet another example of Gili’s endeavour to not only offer its consumers attractive and well made products, but also to provide additional benefits that enhance the overall experience of shopping with the brand.
A pioneer in the branded jewellery sector in India, Gili successfully transformed jewellery buying from an occasional indulgence to a much-desired purchase for every occasion. It offers a wide choice of marvelous designs, featuring a blend of Indian and western nuances, to add a modern, trendy elegance to the wearer making it perfectly suited for the changing nature and needs of the modern Indian woman.
Rahul Vira, CEO, Gili India Ltd. said, “At Gili, we strive to go beyond giving our customers a quality product with a matchless appeal and aim to enhance their all-round shopping experience. The tie-up with Jet is one such initiative and will benefit both brands which have a similar client base. ”
Sudheer Raghavan, Chief Commercial Officer, Jet Airways said, “We wish to offer our premium customers special benefits as an acknowledgement to their loyalty to our airline. Tie ups with premium brands like Gili aims to add value to the overall experience of our guests when they participate in India’s most awarded frequent flyer programme, JetPrivilege. The airline will continue to come up with customer delight initiatives, touching aspects influencing our guests’ lifestyles.”
- Gili World — Jaipur, M/S MBG JEWELLERS, G — 11 & G — 12, GROUND FLOOR, BAJRANG BALI TOWER, 7-CENTRAL SPIN, NEAR NATIONAL HANDLOOM, VIDYADHAR NAGAR, JAIPUR-302012. RAJASTHAN, Tel No.- 0141 - 3100739
The story of branded jewellery in the Indian market began with the launch of Gili in 1994. The brand grew steadily, reflecting the aspirations and outlook of modern Indian woman. Gili successfully transformed jewellery buying from an occasional indulgence to a much-desired purchase for every occasion. Gili has both expanded the market for branded jewellery as well as grown along with it, emerging as the market leader in this segment. In 2004 and 2009 it was recognized as a Superbrand. Most recently, the brand has extended its reach with the launch of Gili Apparels in the ethnic wear for women retail category.
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