Hampshire, England (January 29, 2010) - eFlorist, leading UK florists network who have over 1,400 member florists as part of their operations, have announced a 70% increase in online sales for the month ending December '09 in contrast to sales figures from the year before, during December '08.

Online sales were at such a high due in part to eFlorist staying open until 1pm on Christmas Eve, with all same-day orders taken before then personally hand-delivered by florists on the 24th. The figures coincide with the news that Teleflorist has rebranded its operations and is now trading as eFlorist, with the impressive December sales figures sure to quell any worries that customers would get lost in translation during the move's final stages.

eFlorist specialise in selling flowers online and online flower delivery, and the figures add weight to the argument that flowers and flower-related gifts were the personal present of choice for loved ones during 2009's tough financial times.

"We're really pleased with the increase in sales during one of the market's busier months, and such a large increase backs up the theory that shopping for flowers online is the way forward for the industry," says Alistair Weatherill of eFlorist. "We're looking for the momentum to carry on throughout January and the new decade ahead at eFlorist, and will have many future deals available for our customers as a result. We would also like to say thanks to our florists who worked so hard on Christmas Eve to deliver a personal touch to our customers over the festive period."

To find out more about eFlorist and the range of flowers they offer and to place an online order, visit their website at http://www.eflorist.co.uk/ or telephone 0800 0830 930 during office hours.

About eFlorist:
eFlorist, which used to trade under the name Teleflorist, has been a leading figure in the flower retail business since 1947 and can deliver to virtually any address in the United Kingdom same day, and to over 140 countries worldwide. All flowers are hand-prepared and delivered by local florists, and are always fresh and unique. They can offer same-day delivery if an order is placed before 3pm from Monday through to Saturday. Family-owned, eFlorist can offer nationwide delivery at competitive prices.

Contact:
eFlorist Ltd,
Unit 35 Romsey Industrial Estate,
Greatbridge Road,
Romsey,
Hampshire,
SO51 0HR
Tel: 0800 0830 930