While ebooks have been around for a while now, it's only in the last few years that they've exploded on the internet. While there are many ways to make money online, the proven formula that top marketers follow is to create products of their own and market them. There's no simpler type of product to create than an ebook. You can't just sell any ebook, of course, but you have to choose your topic carefully and put some real effort into making it appealing to readers. There are several important principles to keep in mind if you want to succeed at selling your own ebooks, and we'll be covering them in this article.
Twitter is a social network that makes it easy to start discussions about an ebook you've created. You can even generate publicity months before the book even appears. Send out relevant tweets that will get your followers interested in your ebook and mention the title regularly. Use your imagination and think of ways to talk about your book in a way that's entertaining. You don't want to bore people or come across like a spammer. Avoid words like "buy" or "sale," and stay focused on the topic of your book. There's a fine line between creatively promoting something and spamming. The way to get real momentum on Twitter is when your messages are retweeted and reach followers of your own followers. Twitter is very busy, so don't be afraid to post multiple tweets about your book, though you should vary them a bit. Twitter should definitely be a part of your promotional campaign for your ebook.
Some people have an existing newsletter or autoresponder that they can do mail outs to their subscribers. Make sure you give them regular updates on the book that you are writing and its release date. If you are able to build anticipation in your list, eagerly awaiting your arrival of your new book, you can make quite a few sales on the first day it is launched. These high numbers will incentivize other people to try out your book who might not already be familiar with you. You might be lucky enough to have a list that is very loyal and supportive. If this is true for you, you could have them buy several copies, even sending a few to friends and family to support you.
If you write a book, you need to make sure that the content is actually worth reading and paying for. This is a truthful statement as well as a marketing ploy.
If the "meat" of your book is poorly written, is full of errors, is simply rehashed PLR, etc - you won't sell anything. You will definitely get bad reviews on this type of information which will hurt your sales dramatically. In fact, people will tell their friends to not even download it if it's free! This will not just for your existing eBook profits. Your reputation will be tarnished, and anything else that you sell will be ignored. Your content needs to be worth the money people are paying. If it is not, no one will buy from you again. Without a doubt, creating an eBook, and skyrocketing your sales, is something you can do. Don't limit yourself to posting on Twitter or selling your book from a basic sales page. You can be as creative as you want to when you sell an eBook - the sky is the limit. It's time to get to work - go do it!
Santos Crumrine is a well-known blogger who writes informative articles on different topics such as marketing, online business, home business, network marketing etc. Checkout his article on empowernetwork profits and on Ambit rewards