Celebrate your birthday with Discovery Kids

Ten lucky children will get a chance to win an exclusive birthday party organised by Discovery Kids anniversary

New Delhi, July 10, 2013: This August, Discovery Kids’ celebrates its first anniversary in India andinvitesall its young viewers to celebrate their birthday together with their favouritecharacters. Children between the ages of four and eleven, born in the month of August, can participate in Discovery Kids’ birthday contest by sending their birth datesvia SMS to 56161 in the format DISCOVERYKIDS<SPACE>DD/MM/YYYY.Contestants must then share the unique code generated from the SMS with friends to garner as many votes as possible. Theten lucky children residing in Indiawith the highest votes will winthe chance to celebrate their birthday with Discovery Kids. The contest is now open and the will close on 15 July, 2013.

Rahul Johri, Senior VP and General Manager — South Asia and Head of Revenue, Pan-Regional Ad Sales and Southeast Asia, Discovery Networks Asia-Pacific,said, “We are excited to celebrate Discovery Kids’ first birthday with children from across India. In ourongoing commitment to foster curiosity, exploration and smart fun amongst children, the channel makes engagement more intimate with the young audience.”  

Discovery Kids’ popular characters like Tintin, Sally and Maya will knock on young viewers’ doors with the most exciting birthday plan imaginable. Join forces with Transformers Prime and The Amazing Spiez, enter the marvellousadventures of Tintinand Maya the Bee, andhave the celebration of a lifetime with Discovery Kids.

In its first year, Discovery Kids has offered thrilling experiences, nurtured curiosity and ignited the imagination of millions of children in India. The channel has made a remarkable performance with an iconic combination of entertainment and intellectually stimulating content. Discovery Kids celebrates the bond it has built with children and the trust it has earned of parents by providing a safe platform that they can rely upon. 

The channel has established a strong foothold which is evident from its availability across India on analogue, digital and DTH platforms including Tata Sky, Dish TV, Reliance DTH, Airtel Digital and Videocon D2H.

 

About Discovery Kids

Discovery Kids lets children explore their awesome world and ignite their natural curiosity by providing content that is fun and enriching for growing children. The channel stimulates learning and imagination, and provides a safe environment that parents can trust. Discovery Kids offers its viewers a world of endless possibilities through informative and entertaining programming that explores adventure, nature, science, wildlife, history and technology. Discovery Kids was launched in Asia-Pacific in April 2012. For more information, visit Discovery Kids at www.dkids.asia.

About Discovery Communications

Discovery Communications (Nasdaq: DISCA, DISCB, DISCK) is the world's #1 nonfiction media company reaching more than 1.8 billion cumulative subscribers in 218 countries and territories. Discovery is dedicated to satisfying curiosity through 147 worldwide television networks, led by Discovery Channel, TLC, Animal Planet, Science and Investigation Discovery, as well as U.S. joint venture networks OWN: Oprah Winfrey Network, The Hub and 3net, the first 24-hour 3D network. Discovery also is a leading provider of educational products and services to schools and owns and operates a diversified portfolio of digital media services, including HowStuffWorks.com. In Asia-Pacific, eight Discovery brands reach 572 million cumulative subscribers in 36 countries with programming customised in 15 languages and dialects.

 

Media contact:

Atul Malikram

[email protected]