Acquiring Successful Skills in Gem & Jewellery Sales
Starting June 23, GIA to offer 5-day course in Indore

Jewellery professionals and entrepreneurs have the opportunity to learn more about gems and jewellery from one of the world’s leading experts. GIA (Gemological Institute of America), a nonprofit institute recognized as a leader in gem and jewellery education, is conducting a practical five-day programme for those interested in jewellery careers including sales in Indore beginning 23rdJune 2014. Topics will include gems, jewellery design and the manufacturing process.

GIA’s Accredited Jewelry Professional Diploma is designed for those who want to begin a career or enhance their existing skill sets in the jewellery industry. The course teaches a combination of product knowledge and sales techniques to answer questions that may arise in different retail scenarios. GIA student, Pranay Jain from Lalchand Hastimal Jewellers in Hyderabad says, “GIA’s training has increased my knowledge about stones immensely. I now explain the stone features & details to my customers more confidently. The sales techniques and tips I’ve learnt come handy to me while addressing queries. It has also helped me gain more trust and confidence of my customers.”

Students learn how to accurately and efficiently communicate with customers, including how to describe jewellery design, style and manufacturing features. The programme also teaches the 4Cs (colour, cut, clarity and carat weight) of diamond quality, as well as how to properly disclose treated, synthetic and imitation gems.

Taught by experienced and qualified GIA instructors, the programme is ideal for retailers, wholesalers, sales professionals, manufacturers and individuals looking for a career in the gems and jewellery industry. The programme begins 23rd June 2014 in Indore.

For details, Call 0-8108186683 or Toll Free number 1800 1021 566, email [email protected] or visit

About GIA
An independent organization, GIA (Gemological Institute of America) is recognized as the world's foremost authority in gemmology. Established in 1931, GIA has translated its expert knowledge into the most respected gemmological education available. Early in the 1950s, GIA invented the famous 4Cs of Colour, Cut, Clarity and Carat Weight. In 1953, the Institute created the International Diamond Grading Systemâ„¢ which, today, is recognized by virtually every professional jeweller in the world.
Through research, education, gemmological laboratory services, and instrument development, the Institute is dedicated to ensuring the public trust in gems and jewellery by upholding the highest standards of integrity, academics, science, and professionalism. GIA can be found on the web at

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