´Bheti Lagi Jeeva‘ a special show on Wari by IBN-Lokmat
An Abyss of Imagination which showcases the devotion of Pilgrims

July 20, 2010: ´Bheti Lagi Jeeva‘ a special show on IBN-Lokmat, which highlights the passion and devotion of pilgrims, who come together from different parts of Maharashtra with a motive to share their fidelity with god. Catch all the aspects of this Ocean like pilgrimage procession on IBN-Lokmat. This special edition show will be aired exclusively on IBN-Lokmat at 7:30 pm till 22nd July 2010.

It is that time of the year when Pilgrims set a classic example of unparalleled devotion and commence a 21-day travel by foot to Pandarpur. The Wari goes to the famous Vithoba Temple at Pandarpur and is supreme pilgrimage that breaks the barriers of caste, creed, rich and poor. This procession ends on the auspicious day of Ashadhi Ekadasi.

This yatra is an inspiration of supreme dedication to a personal deity of Lord Panduranga. Lakhs of devotees take part in the yatra and every year the number only increases. For all the worshippers who could not attend this year‘s Wari, here is a chance to get a feeling that they were with the procession as IBN-Lokmat bring unmatched coverage of Wari everyday at 7:30 pm till 22nd July

You can also watch the repeat telecast of this show at 8:30 am the next day till 22nd July, 2010 only on IBN-Lokmat.

For further information, please contact:
Gagandeep / Amol B
Hanmer MS&L Communications Pvt. Ltd.2
9096000003 / 9867719424